Social media is not a monologue you broadcast from on high, or even a dialogue. That’s so old media. Social media is conversational, a multi-logue. As in any social setting, what goes around comes around. Therefore don’t neglect to bring attention to other people’s worthy content on Twitter via retweets. “Retweet” is not an Elmer […]
social media
Headline Tip #12: Retweet to Go Forward
by Wes Hanson on May 1, 2012
Headline Tip #11: Twitter Invigorates Headlines
by Wes Hanson on April 30, 2012
With its severe space restrictions Twitter is actually a headline enthusiast’s dream, and a throwback to the earliest days of journalism where short headlines ruled. A well-written short headline puts you ahead on a level playing field where everyone (even the establishment pros) has the same constraints and opportunities. The headline is tailor-made for the […]
Headline Tip #10: The Internet Underlines the Headline’s Importance
by Wes Hanson on April 20, 2012
Now that the internet and social media have made everyone a potential publisher it’s both remarkably easier and incredibly harder to find an audience. How does anyone find you in an info thicket that grows denser by the minute? Internet search engines have tweaked the rules by making it advisable to pack your header with […]